Brazil is made up of 26 administrative states and the Federal District of Brasilia.
As a vast country, each has its own culture and economic profile. You will need to decide which part of the country you want to set up your business and the main cities to consider are:
São Paulo – The main business centre of the country and one of the largest metropolitan areas in the world, with almost 20 million people accounting for 25% of nation’s industrial production.
Rio de Janeiro – The second largest city, and the centre for tourism. It is also a busy business hub with significant oil and gas industry, as well as being home to many multi-national companies.
Belo Horizonte – An important city for the mining industry. All major, local and foreigner, companies are based there.
Porto Alegre – The gateway to the Mercosur hub, which makes it important place to consider for wider export into Latin America.
Key Facts about Brazilian Market
Brazil is larger than the whole of Western Europe. In fact, São Palo state alone is the size of Great Britain. Goldman Sachs labelled Brazil as one of the four “BRIC” countries as they consider the huge potential and one of the most dominant economies by 2050.
With a population of over 200 million, it is the world’s fifth largest country and has a GDP per head that is greater than both China and India. It is very high in natural resources and the natural gateway to South America.
Key facts about Brazilian market
Which Products and Services are good to export to Brazil?
The industry that surrounds solid waste management has a huge growth potential in Brazil, both in value and duration.
While we are the fifth largest municipal solid waste generator among all nations, we still have a long way to go regarding procedures, employment of the Law and its achievements.
Brazil generates almost 80 million tons of solid waste per year, but what we recycle is a mockery and an inevitable goal to be pursued in a close future. Not to mention that only slightly more than half of all solid waste produced have proper destination in controlled landfills.
Besides the proper disposal, Brazil lacks new technologies and equipment for sorting, recycling, cut and mill, compact and bale, as well products for handling, transporting and logistics. Waste to Energy still an expensive technology for the country, but has becoming more popular and extremely necessary due to the new solid waste federal law and the limited ordinary power supply.
Nevertheless, we have the 2014 Solid Waste National Policy, which mandatory compliance has been postponed, but eventually, will come into force and the market will require us to be more prepared to meet the demands that grows in size and urgency.
Waste Expo Brasil Products List:
Intellectual Property, Trademarks
Brazil has a good intellectual property rights and patent system that discriminate unfairly against foreign companies. However, as with any other country you are considering export to, you are encouraged to seek legal advice and protect your trademarks and intellectual property against infringement.
Tax, Customs and Regulations
Goods entering Brazil will be liable to pay import duty based on a standard classification and its value. The importer is responsible for calculating the value and using the correct classification based on the HTC – Harmonized Tariff Code. In addition to these duties, federal and state taxes are also due.
This can make export to Brazil very expensive and you must factor in the expected end price, all the taxes and duties you will need to pay, as well as transportation and logistics.
In general, a citizen of a foreign country who wishes to enter Brazil must first obtain a visa, which will be stamped in the traveler's passport. Certain international travelers may be eligible to enter in the country without a visa if they meet the requirements for the Brazilian Visa Waiver Program (VWP). The VWP allows travelers to enter in Brazil without a visa for up to 90 days for business or pleasure. For all the qualifications for the VWP, please confirm with the Brazilian Embassy or Brazilian Consulate Agency close to you.
Culture and Etiquette
Unlike most of the other Latin America countries, the language of Brazil is Brazilian-Portuguese and not Spanish. Being able to say a few words in Portuguese will help you build rapport with your contacts. Brazilians can be quite direct in their communication, which can seem a little abrupt. However, on the other hand, punctuality can be challenging, with meetings often starting late and being relatively lengthy. Food and entertainment is a large part of the culture, and going out for lunch or dinner can be a great way to build a relationship with a new contact.
Waste Expo Brasil 2017 is the single trade show in the country solely focused on solid waste, public cleaning and waste to energy. This event is a unique opportunity to show your products and your brand to a high selective audience and place you side by side with other great companies in the industry.
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